Global Starts 'SimulCasting' US HD Signals

[cablewithaview]

Canwest Broadcasting will launch three new digital transmitters in Ontario and B.C. so that
Global Ontario, Global BC and E! Ontario can broadcast programming in High Definition (HD).

As of April 18, television service providers within the footprint of each transmitter will carry these services and provide simultaneous substitution of the US HD signals, the broadcaster announced.

Over 25 primetime hits from House to The Office, from Brothers & Sisters to Bones, from Rules of Engagement to How I Met Your Mother, plus event television including PGA Golf and Wimbledon, will be broadcast in HD in these major markets.

"The digital transmitters are launching just as new episodes of our viewer favourites return to the networks. We are offering our viewers the best programming via the best quality broadcast signals," said Barbara Williams, Executive Vice President, Content, Canwest Broadcasting.

Canwest Broadcasting operates two conventional television networks, Global Television and E!, and twenty-one specialty channels, including HGTV, Mystery TV, National Geographic Channel, Showcase, Slice and TVtropolis.

Canwest Broadcasting is a division of Canwest Media Inc., a subsidiary of Canwest Global Communications Corp.


mediacastermagazine.com - Mediacaster - 4/11/2008